Australia's famous play an important role in the psyche of the Australian public, in fact almost could be considered part of the daily life of an Australian. Our favorite celebrities are in our subconscious all day - that are on our television, we hear voices on the radio, and watch them almost everywhere in print ads such as billboards, newspapers and magazines. It's no surprise that celebrities really have an influence on our lives and shape our ideas about things. One area that celebrities are particularly influential is the latest fashion trends.Designers prefer to have the celebrities for their clothing lines, particularly in raising the profile celebrities and celebrity appeal to Australian consumers hungry. Having celebrities like Nicole Kidman (who recently passed Chanel No. 5) and Ian Thorpe has been advantageous for fashion brands. The popularity of these celebrities ensures that fashion designers and fashion brands desired attention in the target market. We all like to wear the latest fashions, so when we see the likes of Naomi Watts with a hot bag, then the rest of us are rushing to get it! When fashion items like clothing, shoes and accessories are the most famous celebrities then the desire for the rest of us to replicate her look has incredible power in the rest of us. The use of the latest trends we see in our favorite celebrity gives us a stronger connection to the stars they admire. Celebrities have something special that makes people want to follow his example, which in turn become important drivers of the trend.
